SELECTEDWORK

A fashion-led campaign inspired by SoHo style, blending metropolitan attitude, editorial aesthetics, and commercial appeal.

A selection of key visuals created for Douyin campaigns across different categories and moments, each shaped by its own visual language and communication context.

A streamlined mini program experience designed around clear information architecture, intuitive interaction, and efficient usability.

A visual exploration of art and digital experience, creating a more immersive and engaging way for users to connect with creative content.

A business presentation designed to turn complex partnership content into a clear, persuasive, and brand-led visual narrative.

A visual identity refresh that strengthens WeRide’s sense of technology, recognition, and brand consistency across touchpoints.